What You Need To Know
About Viewing:
Viewing distance:
Viewing distance is important to consider when choosing a sign.
A business with a highway sign and passing traffic traveling at high speeds doesn’t need to invest in the tightest pixel sign.
However, if passing traffic moves at a slower speed, or the sign is read by pedestrians, then a tighter pixel pitch is worth the investment.
A rule of thumb when identifying the pixel pitch (usually in mm’s) – change the pixel pitch to meters to estimate the viewing distance.
So a 12mm pixel is best viewed from about 12 meters ( approx 40ft).